Accessible Experience Transformation
Let's restructure your critical digital touch points to reach every customer and outperform your current metrics.
Accessible Experiences That Convert 25% Better
Did you know that your competitor's checkout process turns away 1 in 5 potential customers? Imagine if your website could win them over instead.
Our expertly crafted digital experiences are designed for everyone: easy to use, visually engaging, works for more people, and proven to convert better than the industry standard.
With me, you don't just keep visitors: you turn them into loyal customers.
What is accessibility experience transformation service about?
An accessible digital experience isn't about adding ramps to your digital building after it's built. It's about designing a space where everyone enters through the same beautiful front door.
It means your website works brilliantly whether someone's using a mouse, keyboard, voice commands, or screen reader. It's quick-loading forms that don't timeout whilst someone's using assistive technology. It's error messages that actually help rather than frustrate. It's videos that inform whether someone can hear them or not.
Most importantly, it's discovering that when you design for the edges, you create better experiences for everyone. That contrast that helps someone with low vision? It also helps someone checking their phone in bright sunlight. Those clear form labels for screen reader users? They reduce errors for everyone.
An accessible digital experience converts better because it's simply a better experience, from start to finish.
How does accessibility experience transformation help your business?
- Reach More Customers: One in four people globally have a disability, plus anyone facing temporary or situational challenges. Accessible design extends your market reach by up to 40%.
- Improve Your SEO Performance: Search engines reward accessible websites. Better structure, semantic HTML, and optimised performance boost rankings.
- Increase Conversion Rates: Accessible equals usable. Better forms, clearer navigation, and logical flow help everyone complete their journey. We consistently see conversion improvements.
- Reduce Development Costs: Building accessible from the start costs 50% less than retrofitting. Cleaner code means fewer bugs and faster future development.
- Build Brand Loyalty: Inclusive brands see more customer loyalty. Show you value all users and build trust that lasts.
- Mitigate Legal Risk: With accessibility lawsuits increasing annually worldwide, compliance is risk management that pays dividends.
What you'll get out of our accessibility experience transformation?
Immediate Wins
- Redesigned Conversion Points: Critical touchpoints rebuilt to capture every user and drive better metrics . It's not just accessible, but superior to your current designs.
- Measurable Performance Gains: Hard data on conversion rates, task completion, and search rankings. Real numbers for real business decisions.
- Production-Ready Code: Fully implemented components that deploy straight into your tech stack. Working solutions, not wireframes.
- Competitive Advantage: Capture the customers your competitors can't reach. Rank higher. Convert better.
Long-Term Benefits
- Future-Proof Foundation: Component libraries and patterns your team can reuse. Build it right once, benefit forever.
- Team Capability: Your team learns by doing. They'll see accessibility as a creative tool, not a constraint.
- Customer Intelligence: Understand how 40% more users actually behave on your site. Insights that shape better products.
- Brand Differentiation: In similar markets, being genuinely inclusive becomes your unique selling point.
- The Bottom Line: Digital experiences that work for everyone, outperform what you have now, and pay for themselves through increased revenue.
Pricing
All pricing are estimate and will depend on the size on complexity of the website. Contact us for custom quote.
And make sure that you learn on the best away we can work together to ensure that we can maximise the quality of the service, create a positive and collaborative relationship and receive a better return on investment.
Price
From £4,495 / $6,000 / €5,150
Transform your highest-impact customer journey into an accessible experience that outperforms your current design. We'll redesign, build, and test a complete user flow that captures every customer whilst improving your conversion metrics. Perfect for teams who want results, not reports.
What you'll get:
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Complete redesign and restructure of one critical conversion path (homepage, checkout, or key landing page)
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Fully optimised, accessible and search-friendly code that work with your tech stack
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A/B test results proving performance improvements
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Before & after metrics dashboard showing conversion uplift
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60-minute strategy session to identify your highest-impact opportunity
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30-day post-launch support and optimisation
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Delivery timeline: 6-8 weeks from briefing to launch
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Investment options: 2-3 month payment plan available
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Early commitment bonus: Receive 5% off when paid in full
Frequently Asked Questions
1. How much does accessible experience design cost compared to traditional development?
Initially, it's about 10-15% more than standard development. However, you recoup this through increased conversions (typically 10-25% improvement) and avoided retrofitting costs. Most clients see positive ROI after 6 months of consistent transformation.
2. Can we test the accessible version before fully committing?
Absolutely. We recommend starting with one high-traffic conversion point, A/B testing the accessible redesign against your current version. This proves the value before wider rollout.
3. Will this work with our existing tech stack?
Yes. We build using standard HTML, CSS, and JavaScript that integrates with any modern framework. We've worked with WordPress, Shopify, custom builds, and everything in between.
To ensure compatibility, it's best to get in touch and discuss your tech requirements.
5. Do we need to redesign and redo our entire website at once?
Unless you have a whole website redesign and redevelopment planned, we don't recommend it.
Start with your highest-impact pages (usually checkout, key landing pages, or homepage). This phased approach proves ROI and maintains business continuity.
6. How long does implementation take?
There's no-size fits all answer. But a single customer journey typically takes 6-8 weeks from briefing to launch. Complex e-commerce checkouts might take 10-12 weeks. We can run multiple journeys in parallel for faster transformation.
7. Will our developers be able to maintain this after you're gone?
Yes. We provide comprehensive documentation, component libraries, and a 30-day support period. Plus, accessible code is actually cleaner and easier to maintain than most legacy code while also making sure that you are not dependent on me.
8. Will accessible design make our site look boring or medical?
Not at all. Accessibility is about how things work, not how they look. We maintain your brand identity whilst ensuring everyone can experience it. Some of the web's most beautiful sites are also the most accessible.
9. Do we have to use larger fonts and high contrast everywhere?
No. WCAG provides flexibility. We find the sweet spot between your brand guidelines and accessibility requirements. Often, small adjustments invisible to most users make huge differences for others.
10. Can we keep our brand colours?
Usually, yes. We might suggest minor adjustments for critical elements like CTAs or error messages, but there are creative ways to maintain brand identity whilst meeting contrast requirements.
11. Will accessibility features slow down our site?
Actually, the opposite. Accessible sites typically load faster because they use semantic HTML, optimised images, and cleaner code. Most clients see 15-30% speed improvements.
12. How do you measure success beyond compliance?
We track conversion rates, task completion rates, time-on-site, bounce rates, and user satisfaction scores. We also monitor SEO improvements and customer service ticket reductions.
13. What specific metrics improve with accessible design?
While it's not right to give you a straighforward answer, I can give you a rough estimate based on previous experience.
Typically: 10-25% conversion increase, 15-30% SEO traffic growth, 20-40% form completion improvement, 30-50% reduction in user errors, and 15-30% page speed improvement.
14. Do you need access to our servers/codebase?
Initially, no. We can build and test in a staging environment. We only need deployment access when you're ready to go live, and we can work with your IT team's security requirements.
15. How much involvement do you need from our team?
Minimal during design, more during implementation. We'll need stakeholder input at key decision points and developer collaboration for deployment. Typically 2-3 hours per week from your team.
16. Can you work with our existing design agency/development team?
Absolutely. We often collaborate with existing partners, providing accessibility expertise while they maintain brand and technical ownership.
17. How is this different from an accessibility audit?
Audits tell you what's wrong. We rebuild it right. Instead of a 200-page report of problems, you get working, tested solutions that perform better than your current site. It's true that I did used to offer an auditing service, but I believe you will get a better ROI doing an accessible digital transformation.
18. Why not just use an accessibility overlay tool?
Overlays are plasters on broken bones. They often create more problems, don't address core issues, and can actually increase legal risk. We fix the foundation, not just the surface so we discourage the use of overlays.
19. What about automated accessibility plugins?
They catch maybe 30% of issues and can't improve user experience or conversion rates. Our approach addresses 100% of the experience and actually improves business metrics.
20. Does this guarantee legal compliance?
We design to exceed WCAG 2.2 AA standards, which satisfies various compliance frameworks.
While no one can guarantee zero legal risk (and we will never guarantee that), you'll be in the top 5% of accessible websites.
21. What about future accessibility requirements?
We build with future standards in mind. WCAG 3.0 is coming, and our approaches already align with its likely requirements. Good accessibility is future-proof accessibility.
But like any digital project, accessibility is also never "done". It requires consistent attention and iterations to ensure consistently optimised and accessible experience.
22. What support do you provide post-launch?
30 days of included support, then optional maintenance packages. We also train your team to handle day-to-day accessibility considerations independently.
23. What if we find accessibility issues after you've finished?
During the 30-day support period after successful implementations, we fix any accessibility issues at no charge.
Interested in working together?
If you are looking to kickstart the process of working together by understanding how to make your digital experience accessible, get in touch.
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